Archive by Author
Fleury Flakes is Back!
Posted on 29. Nov, 2011 by briankoeberle.
Pittsburgh Penguins fans couldn’t get enough of Fleury Flakes the first time it was released last hockey season. The frosted corn flake cereal featuring goalie Marc-Andre Fleury quickly sold out its initial run of 38,000 boxes. So I was able to negotiate another agreement with Marc to release a 2nd edition of the popular cereal [...]
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Brett Keisel Partners with Geronimo Salsa!
Posted on 01. Nov, 2011 by briankoeberle.
Negotiating endorsement agreements between athletes and companies is a big part of what I do. Recently I had the opportunity to structure an endorsement deal between Pittsburgh Steelers defensive end Brett Keisel and Geronimo Salsa, a local Pittsburgh product produced and marketed by Public Label Brands. Keisel will be appearing on jars of Geronimo Salsa [...]
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Steelers Legend Rocky Bleier introduces “Bleier’s Brew”!
Posted on 24. Oct, 2011 by briankoeberle.
I recently structured a deal with Rocky Bleier and the Pennsylvania Brewing Company (brewers of Penn Pilsner and other fine craft beers) to release Bleier’s Brew in Western Pennsylvania. My sports marketing agency, Koeberle & Associates, is handling the marketing and distribution of the athlete-branded beer through an exclusive agreement with Frank B. Fuhrer Wholesale [...]
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Marshall Faulk Launches “Faulk Flakes” Cereal in St. Louis
Posted on 15. Sep, 2011 by briankoeberle.
I recently negotiated a deal for recently inducted NFL Hall of Famer Marshall Faulk to launch his own breakfast cereal, appropriately titled Faulk Flakes. The frosted corn flakes cereal is packaged in a 14 oz limited edition collector’s box commemorating Marshall’s Hall of Fame career. The box features artwork created by noted St. Louis artist [...]
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The Perils of Covenant Enforcement!
Posted on 04. Aug, 2011 by briankoeberle.
Most planned communities in Pennsylvania are governed by a set of restrictive covenants that govern the use of each individual lot owner’s property. Covenant enforcement can fall on the homeowners association, as well as individual lot owners if they so choose. A recent Commonwealth Court of Pennsylvania decision, Big Bass Lake Community Association v. Warren, [...]
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Collecting Delinquent Homeowners Association Fees!
Posted on 26. Apr, 2011 by briankoeberle.
Homeowners association fees and assessments are the lifeblood of private residential communities. In today’s economy, many HOA’s are faced with increasing delinquencies in their respective communities. However, if your HOA isn’t vigilant about collecting delinquent assessments, the other owners end up having to pick up the slack. If the situation goes on too long, home [...]
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You, Me and Dupuis Mustard!
Posted on 10. Mar, 2011 by briankoeberle.
I’ve negotiated hundreds of athlete endorsement deals over the years, but one of the more entertaining ones was with Pascal Dupuis of the Pittsburgh Penguins for Classic Dupuis Dijon Mustard. Anyone who has met Pascal knows that he is a fun, entertaining guy. So that is why we featured him today in a cooking demo with [...]
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Fleury Flakes hits grocery store shelves!
Posted on 11. Feb, 2011 by briankoeberle.
Pittsburgh, PA – Fleury Flakes, the official breakfast cereal endorsed by Pittsburgh Penguins All-Star goalie Marc-Andre Fleury, was recently released in the Pittsburgh area. The cereal was officially unveiled at a press event at the brand new Giant Eagle grocery store in Glenshaw, PA. Fleury was introduced at the event by Penguins television broadcaster Paul [...]
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NFL/Steelers crack down on knockoffs!
Posted on 30. Jan, 2011 by briankoeberle.
Recently, the Pittsburgh Post-Gazette reported on a case in federal court filed by the NFL and the Pittsburgh Steelers against a local sportswear company. The league and team took action agaisnt Turtle Creek Sportswear, claming the company was in contempt of court for violating a previous court order against the company. In 2005 the company entered [...]
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Health Care Power of Attorney and Living Will
Posted on 16. Jan, 2011 by briankoeberle.
Many people are familiar with a Durable Financial Power of Attorney whereby a designated Attorney-In-Fact/Agent is empowered to make financial decisions on behalf of another. But did you know that you can also designate a “Health Care Agent” to make health care decisions on your behalf? An Advance Health Care Directive that includes a Health Care [...]
